As we end 2019, the NYS craft brewing industry is stronger than ever. Each year, we find more ways to make your membership more meaningful: save you time, save you money, fight for a positive political climate and provide resources. Starting in 2020, you’ll receive one free entry to the NYS Craft Beer Competition with […]
Each year it seems to happen in the blink of an eye. The hot summer days of August become a thing of the past. Children grab their backpacks and head back to school, the NFL finally returns, and we welcome the beauty of the fall season across all of New York with the stunning fall […]
The SLA recently conducted a sting operation for underage drinking and a few breweries were cited with violations. The violations are often accompanied with fines from $10,000 to $30,000 and can result in the loss of your liquor license for repeat offenses. Of the six breweries visited by the SLA, all were considered in violation […]
It’s Time to Stand Out to Draw Consumers In Fun (yet not-so-fun) fact: There are more than 6,500 breweries in operation across the United States. With that much competition, how in the world are you supposed to stand out? Sure, aficionados of one brew type over another will know the playing field of their respective […]
Crafting Your Business: Post 4 of 4 in the Series from the NYS Craft Beverages Handbook If you are a brewery owner grappling with brand names for a brewery, a brew pub or products, uncertainty over whether your chosen names are available for your intended uses will undoubtedly cause some anxiety. We often hear from […]
Crafting Your Business: Post 3 of 4 in the Series from the NYS Craft Beverages Handbook On March 28, 2019, the United States Department of Labor (DOL) announced it was proposing to change the definition of an employee’s “regular rate” of pay. If adopted, it could impact how employers calculate an employee’s overtime rate and […]
Crafting Your Business: Post 2 of 4 in the Series from the NYS Craft Beverages Handbook Every smart business owner knows a key element to a successful business is a prime location. But when it comes to serving alcohol on-premises at your establishment, it’s more than just the neighborhood you have to consider. There are two rules that the State Liquor Authority […]
Crafting Your Business: Post 1 of 4 in the Series from the NYS Craft Beverages Handbook One of the first things a proposed brewery owner needs to determine is where the brewery will be located. “Location, Location, Location” is what the realtors say – and they’re right! Locating your brewery in the right spot will help drive traffic to your tap […]
U.S Breweries Spend Over $200 Million Annually On Energy That number is staggering. More to the point, energy consumption can run up to 8% of the total production cost of beer, which makes efficiency a critical factor, especially in times of high energy price volatility. At Marathon Energy, we pride ourselves on working to minimize […]
The craft beer industry is one of the most rapidly growing segments not only New York, but the entire country. While this growth is a big win for the industry and our economy, the crowded marketplace is making it increasingly vital to differentiate yourself and find authentic ways to grow your brand loyalty. To get […]