Brewer’s Blog

Connecting customers to the brewery experience through labels

July 14th, 2021 • by Amanda Brigham

Fifteen years ago, there were 1,400 craft brewers in the U.S.; today, there are nearly 9,000. Eighty-five percent of Americans live within 10 miles of a local brewery. Craft beer is big business: The global craft beer market was estimated at $100 million in 2019, and is expected to reach $200 million by 2026. In the crowded craft beer market, […]

What would happen if your brewery was cyber-attacked?

June 17th, 2021 • by David Boretz

Molson Coors, Lion, KIA, JBS Foods…What do these businesses have in common? They’ve been victims of a cyber-attack in the past year. These attacks cost the companies significant financial strain…millions of dollars lost. Why should you care about this? 43% of cyber-attacks target small businesses 60% of small businesses that are victims of a cyber […]

Bespoke Shuttles Can Help Breweries Bounce Back

May 14th, 2021 • by Casie Wilson

In the wake of the pandemic, small businesses have had to scale back across multiple industries—including many New York breweries. So with 2021 taking a turn for the better, how do you know which investments are smart ones for your brewery going forward? While your first thoughts may venture to scenario budgets and inventory management, […]

How Breweries (& Employees) Can Save With Solar Energy

May 12th, 2021 • by Nate VerHague

The current incentives in place to go solar are quite lucrative in New York State, for both commercial and residential applications. Commercial Solar Breweries are eligible for an incentive from NYSERDA, which is a grant based on solar array size. That incentive is applied directly to the gross cost of an installation, reducing the invoice […]

In the Land of Acronyms, R&D Is King for Breweries

May 10th, 2021 • by William Kuhlman and David Oksenhorn

This was a year of challenges that significantly hurt the brewery industry. Breweries tried different tactics to stay afloat, including relying heavily upon grants and loans. One year later, we are in a land of acronyms that have helped in the economic recovery of the industry, such as PPP (Paycheck Protection Program), ERTC (Employee Retention […]

Set Your Brewery Up for a Successful Summer with Social Media

April 16th, 2021 • by Morgan Culhane

If you want to increase buzz about your craft brewery this summer, it’s time to start planning now. Having an effective social media strategy can help you reach more customers and boost your taproom sales. But simply posting isn’t enough because there’s a lot of competition out there. Here’s what you can do right now […]

Making Your Brewery Outdoor Expansion Permanent? File the Alteration Application Now.

March 29th, 2021 • by Chip Grieco

The ability to create or expand outdoor seating during the COVID-19 pandemic has been a key element of many breweries’ ability to offer on-premises services to their customers. Governor Cuomo and the New York State Liquor Authority (SLA) helped facilitate those expansions by creating a temporarily streamlined process to expand licensed premises to provide for, […]

How Breweries Can Turn Sunshine into Dollar Signs

February 23rd, 2021 • by Nate VerHague

Electric costs for your brewery are part of the process. It’s one of those expenses that just comes with the territory of running a successful business and needs to be factored into overhead costs. Right? Not if you go solar! A solar panel installation for your brewery presents a host of opportunities to save money, […]

How Small Breweries Can Budget for a Tumultuous 2021

February 3rd, 2021 • by Aaron Smyle

Many breweries are heading into the new year with a lot of fear and uncertainty. Amid the COVID-19 pandemic, a struggling economy and a new presidential administration, planning for the coming year is much more complicated than in years past. Nobody knows how long it will take for the virus to get under control or […]

Electronic Filing Now Available for Alcoholic Beverage Tax Return

January 19th, 2021 • by Kate Welc

New York State recently updated the Alcoholic Beverage Tax Return to allow for electronic filing beginning with returns due January 20, 2021. NYS has created the MT-456 which replaces the MT-50 but remains very similar in the required information needed and added fields that can be filled in electronically. Please note- you will first need […]