Brewer’s Blog

Tip Credits and the Rising Minimum Wage

June 15th, 2015 • by Joe Carello

Does your brewery include a bar, restaurant and/or tasting room? If so, it’s worth taking a look at how your bartenders are compensated. If your bartenders are paid primarily by tips, then you may consider taking a tip credit against the hourly minimum wage. Taking a tip credit allows your business to pay a lower […]

What’s in a Style Name?

May 31st, 2015 • by Gina McCreadie

So you’ve followed your trademark attorney’s advice regarding selection of your brand name or house mark. You’ve made sure that no one else is using the same or similar mark on or in connection with the same or similar goods. You’ve also made sure that the logo design for your mark isn’t confusingly similar to […]

Craft Brewer As Employer — A Few Things To Know:

May 15th, 2015 • by Christopher Gegwich

For most craft brewers, it is one of the milestones of success—the opening of a public tasting room and accompanying facilities to pursue your passion on a larger scale and in greater quantity. Hand in hand with this expansion is the need for additional bodies to brew the beer, man the tap room, etc. If […]

Going Green to Save Green: How Building Sustainability Affects Your Business for Years

May 7th, 2015 • by Allen Rossignol

Going green, being eco-friendly and saving the planet might not spring to your mind first when you start to think about a new building or expanding your current operations. To those unfamiliar with sustainable building, it might sound like a fancy way to spend more money. But in reality, sustainable building works with the environment […]

Get Off my Lawn: How to Protect your Brand

April 27th, 2015 • by Colleen Raimond

In my last post I talked about how to go about finding your brand. In this one, I will be covering how to defend your territory. Once you’ve settled on a name (or symbol) that you love – and you’ve made sure it’s available – it’s time to start thinking about how to make it […]

Trade Practice Pitfalls

April 13th, 2015 • by Wanda Wuest

Both federal and state laws and regulations severely restrict a manufacturer’s or wholesaler’s activities in connection with retail licensees, both on and off premise. The general rule is that no manufacturer (i.e. brewer) or wholesaler may provide any retail licensee, directly or indirectly, any item of value or any service unless specifically and explicitly permitted […]

What To Do If Your Brewery Receives a Trademark Cease and Desist Letter

April 10th, 2015 • by Brendan Palfreyman

You’re running your brewery, you’re making beer, and things are going great. Then one day you receive a cease and desist letter. It probably says something scary like your use of a particular word or phrase constitutes trademark infringement and unfair competition which could subject your brewery to damages or treble damages, injunctive relief, attorneys’ […]

Have you reviewed your social media profiles recently?

April 6th, 2015 • by Alexandra Devendra

If you’re getting into the spirit of spring cleaning, take a moment to review your brewery’s social media accounts. Anything on social media that meets the TTB’s definition of “advertisement” must also comply with the TTB’s advertising regulations. The TTB defines “advertisement” very broadly—it includes any written or verbal statement, illustration, or depiction that is […]

Do I really need a contract with my distributor? I’m just a small business.

March 17th, 2015 • by Vince O'Brien

The answer is YES – regardless of your size.  Keep in mind that franchise protection laws were written as a result of distributor lobbying efforts.  They were not written for supplier interests. A contract is your only form of protection against laws that are designed to protect distributors – not you.  In a contract you […]

Crafting a Distribution Agreement for Growth

March 3rd, 2015 • by Brian Mahoney

For the craft beer industry, 2014 was another banner year. In the years ahead, America’s renewed interest in craft beer will mean a startup venture for some. For others, continued growth will bring new business challenges. At some point in a brewery’s growth, many craft brewers will look to established beer distributors to expand their […]