“Craft” refers to more than your beer

March 7th, 2019 • by Allen Rossignol

“Craft” refers to more than your beer

• by Allen Rossignol

The craft beverage industry across the country has been booming over the past 10 years, with New York State being a front-runner in all sectors including hard cider, craft distillers, breweries, and wineries. There are now over 1,000 craft alcoholic beverage makers in NYS and that number is expected to climb in the upcoming years […]

Maintaining Brand Identity When Diversifying Brews

January 8th, 2019 • by Andrew Witkin

Creating a solid, great-tasting beer is at the core of any craft brewery. But no successful brewer is content with making just one. When planning how to market and present your growing craft brew offerings, it’s imperative to keep a strong brand identity top of mind. Below are some simple tips to keep your brand […]

Using the Think NY, Drink NY Mark Helps Everyone

October 15th, 2018 • by Meghan Connolly Haupt

Using the newly launched Think New York, Drink New York mark is important for unifying the New York craft beer industry. It also makes it easy for consumers to support local breweries which has become increasingly important in order to compete nationally. Just as the BAs Independent craft beer seal helps craft brewers compete against […]

Beer Bottling Workshop @ Fleur De Lis

March 23rd, 2018 • by Paul Leone

Free Workshop for Craft Brewers Presented by DK Advanced Technologies When: Tuesday, April 3, 2018  |  11am—1pm OR 5pm—7pm Where: Fleur De Lis Brew House | 3630 State Rour 414 Seneca Falls RSVP: Allison Wilshere | allisonw [at] dkadvancedtechnologies [dot] com Filling and capping Setting up and adjusting counter pressure Adjustability of fill rates Bottle change-outs […]

Transfer Hose – The Unsung Hero in Craft Brewing

February 12th, 2017 • by Mike McKendry

Let’s be honest with ourselves. Success in brewing beer all comes down to a micro-moment. The instant a customer smells the aroma of your brew, and takes their first sip. Then and there will determine if you have a new advocate or one less opportunity. Brewers will spend years sourcing just the right hops, the […]