Tasting Room Packaging – Are You Ready?

March 31st, 2016 • by Brendan Ryan

Tasting Room Packaging – Are You Ready?

• by Brendan Ryan

The beauty of the spring season is finally upon us. I am sure that most of us in the industry would agree that with the improved weather, folks are more willing to embark on craft brewery tours. All of us would agree as members that Craft Beer tourism is an essential engine of growth for […]

How to Achieve Consistent Branding – Brand Recognition

March 29th, 2016 • by Dailey Crafton

The design of a brewery’s visual brand identity plays an extremely important role in the marketing and promotions of a brewery and its beer. The visual brand identity is all of the “seen” elements of a brand. In the case of a brewery, it’s things like a logo or word mark, packaging, labels, promo materials, […]

Crafting sustainability in your brew

February 10th, 2016 • by Rick Marx and Elaine Enfonde

Food waste has become a hot-button issue, and restaurants, grocery chains, food processing companies, municipalities and the federal government are adopting strategies for reducing it. In 2015, the U.S. Department of Agriculture and the Environmental Protection Agency (“USEPA”) called for a 50 percent reduction of the country’s food waste by the year 2030. According to the USEPA, more than “34 million tons […]

Brewers Beware: You May Be Liable for Customer Sexual Harassment

January 25th, 2016 • by Christopher Gegwich

It is not an uncommon occurrence. A customer or patron makes an inappropriate sexual comment to a server or, even worse, engages in some inappropriate touching. Whenever alcohol is involved—as is the case in most brewery-customer interactions—the risks of unfortunate patron conduct increase. While, as the employer, you may feel that such customer conduct may […]

Removing the Biology (and Pain) from Brewery Wastewater Treatment

January 15th, 2016 • by Jason Fox

Time and again, activated sludge systems—aerobic or anaerobic—have failed to effectively treat brewery wastewater. The challenge lies in the variability of effluent characteristics. It is this variability which upsets the organisms responsible for removing organics. While these systems can sometimes work well, organisms, like people, are sensitive creatures. And once they’re upset, it can take […]

Be Careful How You Use Social Media

January 11th, 2016 • by Jackie Sudano

Following on my last post, Five Trade Practice Tips and Traps, there was an update to the ABC law in the state of California that is worth noting, since it likely will affect a New York State brewery that intends to use social media in general, to have a website, and maybe to eventually distribute […]

New Regulations for Tipped Employees in the Hospitality Industry

January 4th, 2016 • by Chip Grieco and Riane Lafferty

On December 23, 2015, the New York State Department of Labor adopted new regulations for certain tipped employees in the hospitality industry. The new regulations raise the minimum wage for “food service workers” and “service employees” to $7.50 per hour (from $5.00 and $5.65, respectively) and reduce the maximum available “tip credit” for such employees […]